Setting up a Facebook business page for your company has become something of a no-brainer over the last few years. In fact, many companies simply use their Facebook as a substitute for a website - setting up a Facebook page is often easier and less of a hassle, after all. However, you're not using your Facebook page to its full potential if this is what you're doing. If used properly, Facebook can be incredibly effective at driving conversions. The following are a few Facebook marketing strategies that can help you with driving conversions:
Today’s marketer can’t expect to meet with success with the tools of yesterday—and today’s startups have even steeper inclines ahead, with no past glories and brand recognition to coast on while they find their feet. It’s crucial for startups to develop their sales funnels quickly and efficiently, without wasting excessive amounts of time on blind trial-and-error.